For 25 years the post-Soviet period the number of large domestic companies – manufacturers of cosmetic products has increased considerably. Natural increased competition for domestic manufacturers of cosmetics among themselves and with foreign colleagues, have led to a General decline in margins in the industry.
Classic of political economy David Ricardo two hundred years ago showed a logical increasing competition, the trend towards reducing the economic profits of each of the sellers .
How can a cosmetics company in a highly competitive market and economic downturn to maintain an acceptable rate of return?
The answer is extremely simple – needs some competitive advantage – unlike other market participants.
Competitive advantage (English. competitive advantage) – economic category, indicating the existence of an economic subject of unique characteristics that distinguish it from other similar entities in the market .
The uniqueness of the product allows you to gain a competitive advantage and increase profits even during the economic crisis.
Of course, you can go on putitonline unique brand or original packaging. But competitors can do the same! Continue reading
Physiotherapy is the branch of medicine that studies the effect on the human body natural or artificially produced physical factors.
This highly advanced area of science and practice . which is constantly being improved. Being the most adequate for the body stimuli in the external environment, physical factors have a stabilizing effect on various organs and systems . enhance the body’s resistance to adverse influences, it enhances the defense mechanisms, enhance the effectiveness of other therapies and reduce the side effects of drugs.
Of course, all this must be applied properly and efficiently. Today in the treatment of patients use many medications in various combinations. Physiotherapy is one of the ways in which medication can be delivered to the specific diseased area . without affecting other healthy organs, when it is possible to avoid the use of medication . This is especially true for people with allergies. The possibilities of physiotherapy is very large. It is difficult to name a branch of medicine in which physiotherapy techniques could not be applied for the benefit of the patient. They are universal, physiologic, does not have toxicity, do not cause side effects and sensitization of the organism, is well compatible with other therapeutic agents and have a long delay, in some cases up to 4-6 months.All this makes physiotherapy a decent, affordable and popular form of treatment. Continue reading
Headache? You need to put on the forehead of fresh cabbage leaf. Tortured pimples? They are treated in the breadcrumbs, mixed with honey. Dandruff? No need to buy shampoo, enough to lubricate the scalp of jet fuel!
You had to be treated by the methods of “alternative medicine”? Helped? Incidentally, one rarely causes mistrust recipe “from my grandmother’s trunk”: for some reason we never think to put such advice into question. But in some cases, this prescription may bring considerable harm instead of the expected benefit.
Let rosaneves and consider some of the most common myths about traditional medicine.
This is a terrible misconception amazingly quickly gained in popularity. Since 90-ies, thousands of people (and maybe more?) drink your own urine, wash it, wash out the nose… Naive and gullible, they believe that they are saved from all diseases.
In fact, a similar method of healing often leads to kidney failure. The fact that the urine, which is excreted out by the body that includes the dissolved unnecessary and even toxic substances so the body and disposes of her. In the urine of a healthy person contains ammonia, creatinine, uric acid, and bolnick this set is added, and acetone, all kinds of pathogenic bacteria. Continue reading