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Competitive advantages from the use of biotechnological methods

For 25 years the post-Soviet period the number of large domestic companies – manufacturers of cosmetic products has increased considerably. Natural increased competition for domestic manufacturers of cosmetics among themselves and with foreign colleagues, have led to a General decline in margins in the industry.

Classic of political economy David Ricardo two hundred years ago showed a logical increasing competition, the trend towards reducing the economic profits of each of the sellers .

How can a cosmetics company in a highly competitive market and economic downturn to maintain an acceptable rate of return?

The answer is extremely simple – needs some competitive advantage – unlike other market participants.

Competitive advantage (English. competitive advantage) – economic category, indicating the existence of an economic subject of unique characteristics that distinguish it from other similar entities in the market .

The uniqueness of the product allows you to gain a competitive advantage and increase profits even during the economic crisis.

Of course, you can go on putitonline unique brand or original packaging. But competitors can do the same! Continue reading

The benefits and harms from drinking watermelon peels

Many believe that the main value of watermelon is a juicy scarlet flesh, which is so loved and the little tooth, and adults. Despite the fact that the main component of watermelon is water, in the fruits with a green rind, contains up to 13% of sugars, dietary fiber and pectin, proteins, organic and amino acids. The sweet pulp of watermelon contains a number of important for the human body vitamins and macronutrients, antioxidants and other nutrients.

Thus about the properties and benefits of watermelon peels, the majority of consumers of huge berries or forget, or not know at all. But almost all of the bioactive substances present in the pulp, there are in this part of the watermelon. In crusts less moisture and sugar, but significantly more fiber and chlorophyll, amino acids and certain other active components.

Sampling the watermelon, no need to hurry and discard remaining peel, in folk medicine used as an excellent diuretic, cleansing, analgesic, cholagogue and expectorant.

In the recipes of folk medicine peels used to make juice, infusions and decoctions, and medicinal effect and raw, and dried rinds, which are easy to maintain and apply throughout the year.

The use of raw watermelon peels in folk medicine

The juice of the bright part of the peel sposobstvuyuschyy the urine, it is used for edema, inflammatory diseases of urinogenital sphere and include in diet for weight loss. Use watermelon peels becomes obvious if to drink the juice of 100 ml on an empty stomach. Raw peel of watermelon useful in migraine pain, you feel unwell with colds. exhaustion and overstrain. In this case, slices of watermelon rinds is applied to the temples. Continue reading

Treatment of osteoarthritis folk remedies

Folk medicine is not a panacea from any illness. However, it can provide substantial help in therapy if it is combined with traditional methods of treatment.

To folk remedies in osteochondrosis are mainly various lotions, ointments and other “medications” for external use. However, there are those that are used inside. The material from which are made these remedies, mostly plant – herbs, flowers, roots and So on are widely used and non-plant components – fats, bee products, etc.

It is necessary to remember always that only by means of traditional medicine to get rid of degenerative disc disease cannot. If you experience a deterioration of health it is necessary to consult a doctor. And it is impossible to apply non-traditional methods of treatment, if you have Allergy or individual intolerance to any of the ingredients means.

Local traditional medicines with osteochondrosis

Local means of treatment of osteochondrosis include ointments, compresses and rubbing. Recipes there are so many. The most effective ones are the following:

You need to take 1 tablespoon of flowers of wormwood and fill it with 300 ml of water (90-100°C). Infuse 1.5-2 hours. Then drain. The resulting infusion is liberally applied to gauze, previously prepared by the size of the patient area of the back. Twist to keep the liquid from dripping. The gauze was put on the back, cover it with oilcloth (can be cut from any package) and wrap a scarf, towel or any other warm improvised material. They compress need 2 hours minimum, but better to leave overnight. The course of treatment – up to 14 treatments. Repeat if necessary after 2 weeks. Continue reading

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