For 25 years the post-Soviet period the number of large domestic companies – manufacturers of cosmetic products has increased considerably. Natural increased competition for domestic manufacturers of cosmetics among themselves and with foreign colleagues, have led to a General decline in margins in the industry.
Classic of political economy David Ricardo two hundred years ago showed a logical increasing competition, the trend towards reducing the economic profits of each of the sellers .
How can a cosmetics company in a highly competitive market and economic downturn to maintain an acceptable rate of return?
The answer is extremely simple – needs some competitive advantage – unlike other market participants.
Competitive advantage (English. competitive advantage) – economic category, indicating the existence of an economic subject of unique characteristics that distinguish it from other similar entities in the market .
The uniqueness of the product allows you to gain a competitive advantage and increase profits even during the economic crisis.
Of course, you can go on putitonline unique brand or original packaging. But competitors can do the same! Continue reading
Fasting is a universal remedy for almost all diseases, except for tuberculosis, anemia and perforated ulcer. A bright feature of this method is the saying of ber-Tole: “the Fact that the hunger won’t cure, nothing will be cured.” Moderate hunger also helps restore the cells of the organism and its rejuvenation. There are several varieties of fasting: a duration of 20-30 days, which can be carried out only under the supervision of a specialist; fasting before the crisis – 7-12 days; short-term fasting lasting from 1 to 3 days.
It is recommended to start with one-day fasting once a month. When it will not be the difficulty, can be carried out once a month three days. And only accustomed to this procedure, no earlier than six months can hold fasting to the crisis.
Day starvation can begin only pre-tuned to it. Need to convince myself that this is useful, it is necessary for the recovery and purification of the body, the result will be a more energetic and youthful. Three days before the fasting, it is necessary to refuse from meat and fish food, spices and hot spices. On the eve of the day of fasting in the evening not to eat dinner and gelatinosa.
In the morning to perform complex asanas that you do usually. During the day you can maintain your usual lifestyle. During the day you should drink water (2-2,5 l). The water should be at room temperature. Drink small SIPS about every half an hour. The evening of the day of fasting again do an enema. You need to very carefully approach the exit from starvation, as any violations of the rules can lead to poor health and various complications. On the first day after fasting, before lunch you need to drink any one juice. Continue reading
Laminaria is a seaweed, known as kelp, belongs to the brown algae. Particularly appreciated her for all the vitamins and nutrients contained in the seaweed easily digestible. The content is more than 40 vitamins in cabbage taken from the sea, helps to rejuvenate the body and prolong life. Regular consumption of seaweed slows down the development of sclerosis.
The healing properties of laminaria are prized in many corners of the globe. About its beneficial effects on the human body were known in Ancient China and Japan. Today, this exotic product is on the menu for everyone, who wants to be healthy.
Maritime occupant to 20 % consists of fructose, rich in polysaccharides. If we talk about the side effects from taking seaweed, they are not, if properly prepared and consumed seaweed in moderation. Famous seaweed antibacterial properties, its composition similar to the composition of medicinal mud, and is therefore suitable for the treatment of inflammatory processes of female bodies. Sea Kale can be bought in dried form, pickled and frozen in blocks, in this case it retains all its natural qualities, the less useful it is in the form of canned food.
Green or brown algae grows in the Northern seas and the sea of Japan large belts, reaching a length of 13 meters. Not everyone likes the taste of morganaposted, she smells of sea water, in this case, instead of salt sprinkle food powder from it. The scent becomes less noticeable, and the benefits are invaluable. In the kelp contains almost all essential amino acids (alanine, aspartic and glutamic amino acids) are not connected, they are well assimilated by the human body. Continue reading